THE COLLEGE OF FAMILY PHYSICIANS CANADA: Your Care Specialist - Commercial
15 Second Social Media Edits
Director: Matthew Barnett
Production: Big Pig Production Co.
Producer: Mark Delottinville
DOP: Mark Klassan
Gaffer: Keaton Evans
Key Grip: Kodie Preston
AC: Nigel Doucette
Production Designer: Kristina Masterson
Colour Correction: Alter Ego
Post Production: Big Pig Co, Matt Barnett
Creative Director: Joel Cleroux
Art Director: Leslie Stewart
Copywriter: Gabrielle Lazarovitz
Account Manager: Lydia Stanton
Director, Client Experience: Kate Wallace
THE COLLEGE OF FAMILY PHYSICIANS CANADA: Your Care Specialist
With the advent of COVID 19, health care professionals began seeing a worrying trend. Patients losing faith in their family doctor. With endless misinformation circulating online, our health care workers went from heroes to suspect in the eyes of the misinformed. As such, The College of Family Physicians Canada wanted to create a piece that had real emotional impact, to remind people just how important their family doctor is and will continue to be throughout their lives.